The honest version — including when we'd tell you not to spend anything at all.
| Model | Suits | The catch |
|---|---|---|
| Monthly retainer | Ongoing growth in a competitive category | Only works if the scope is written down and honestly reported |
| One-off audit | You have someone to action it | Nothing improves unless the work actually gets done |
| Project / setup | A site build or technical overhaul | Needs ongoing content and links to compound |
| "Page one guaranteed" | Nobody | Nobody controls Google. Walk away. |
If a customer is worth $3,000 in profit and you close one in three enquiries, the maths on SEO looks very different than if a customer is worth $70.
That single number should drive the entire conversation — and it's the question bad agencies avoid, because it sometimes produces the answer "don't buy this".
Because a $500/month package that can't win your category is worse than not spending at all — you'd be paying for activity that could never work. Ranking a café in Maketu and a construction firm across Tauranga are completely different jobs.
Considerably. Auckland has national brands and lead aggregators bidding on every click. Tauranga's competition is mostly other local businesses, many with weak websites. The same budget goes much further here — though less far than it did five years ago, as the growth has drawn more operators in.
Fix your Google Business Profile and start asking every customer for a review. Both are free, and for most Tauranga businesses they move the needle more than anything you could buy in month one. We'll tell you that even though we earn nothing from it.
Yes. A deep, prioritised audit you can action yourself or hand to a developer. Not everyone needs an ongoing agency, and we'd rather say so.
No. Month to month. If we're not earning it, leave.
Get a free, no-obligation SEO audit. We'll show you where you rank in the suburbs that matter, who's beating you, and what it would take to change that.